In terms of fast food, Chick-fil-A is considered the ultimate in chicken sandwiches.
Company sales have grown 14.4% in the past year. Chick-fil-A has ousted KFC as the nation's largest chicken chain.
McDonald's is taking notice.
McDonald's recently revamped its poultry offerings, releasing the artisan grilled chicken for wraps and sandwiches, as well as the new buttermilk crispy chicken.
Made of 100% chicken breast, it is touted as an improvement over the former crispy chicken patties at McDonald's.
Can the new chicken win back customers and take on the rapidly expanding Chick-fil-A?
We tried the new buttermilk crispy chicken sandwich to find out.
SEE ALSO: McDonald's is releasing a breakfast version of the McWrap
The sandwich looks pretty good in the photos on the new ordering kiosks at McDonald's, but does the real thing ever really look as appetizing as the photo?
McDonald's is clearly pushing this new chicken a lot, plastering the sides of its bags and cups with tales of tender, bold, crispy chicken goodness.
It came in a clubhouse sandwich box, however. Is that right? Oh well.
See the rest of the story at Business Insider
NOW WATCH: More trouble for Subway's Jared Fogle...