As Joni Mitchell once said, you don't know what you've got till it's gone.
That's exactly how I felt upon discovering that McDonald's had killed its Create Your Taste experiment.
A thorn in the side of many franchisees offering over 30 fancy ingredients and toppings, the Create Your Taste customizable menu was recently replaced with a different and more limited menu platform called Signature Crafted Recipes.
Instead of allowing you to build your own burger, this new menu offers three burgers to choose from: pico guacamole, sweet barbecue bacon, and maple bacon dijon.
You can then choose a protein — quarter-pound burger, crispy chicken, or grilled chicken — and pick from two options of buns.
As a Create Your Taste fan myself, I decided to test all three replacement burgers. Which, if any, are worth a bite?
Unsurprisingly, the sandwiches come in the same strange double-wide container that the Create Your Taste burgers arrived in.
First up, we have the pico guacamole burger. It's a vaguely Southwestern themed flavor — very vaguely. Underneath the "artisan roll" (you can choose between that or the classic sesame seed bun) lies a quarter-pound beef patty, white cheddar cheese, pico de gallo, guacamole, lettuce, and buttermilk ranch, all for $6.69.
See what I mean by "vaguely Southwestern"? I'm not sure what flavor demographic this is aiming for… Southwestern, without spice? But with ranch? And I can't even discern the white cheddar cheese, so why bother including it? Why not spicy pepper jack, which was on the Create Your Taste menu?
See the rest of the story at Business Insider